Bally
2009
Bally is known for its unique and valuable products, and meet the minds of the customers the product quality, value and style, can be consistent to determine their international brand status.
Bally its origins in a small village in Switzerland Schönenwerd, the family has a ribbon factory. In the same year, he was working in Paris, when dry, buy a pair of exquisite hand-made shoes by hand to give his wife as a gift. Soon, he is committed to delving into the shoe-making skills and art, with the development of local-made shoes, shoe concept will be replaced by a tailor-made for mass production, and opened its first shoe factories, the establishment of good quality, innovation and fashion shoe-making business.
At that time, Bally products, beauty from the beginning, the unique part of the tailoring and fine products. Both shoes at the bottom of the spiral side spaces; boots metal buckle; red edge, which also contained the traditional patterns of Switzerland. Representative product outline clear, durable, there are modern, and is suitable for any occasion use.
Today, Bally is the U.S. private equity fund Texas Pacific Group for all. TPG has all the image management, procurement and marketing are focused on Lake Lugano in Switzerland, the headquarters of Caslano, near Milan, Italy. Bally’s CEO - Marco Franchini assembled a group of international design team, from the two products and design director, Luca Ragonese and Johnny Coca lead, under the Bally’s image and products to an even higher level.Luca Ragonese is responsible for Bally’s clothing line, and men’s shoes series; while Johnny Coca is a new member of Bally is responsible for Bally’s leather series and women’s shoes series.
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