Burberry
2009
During World War I, Burberry continues to design military uniforms for the British army. In 1924, Burberry is another well-known registered mark: plaid. This from the red, white, black, light brown in color of the grid pattern, was then used in a Burberry trench coat lining, later almost became synonymous with Burberry. In 1930, Burberry is also involved in the pilot clothing design.
With a traditional, refined products like the design style and production, in 1955, Burberry was awarded by Queen Elizabeth, “Royal Warrant (Royal Warrant)” badge. Later, in 1989, Burberry has won the Prince of Wales awarded the “Royal Warrant” badge. In 1967, Burberry began to put it the famous plaid used in the umbrellas, bags and scarves on the Burberry increasingly highlights the characteristics of the product.
In 1970, Burberry East 57 Street, New York flagship store opening. In 1980, Burberry continued to expand retail business in the United States, except New York, the San Francisco, Chicago, Boston, Philadelphia, Washington and other places can all see its stores. In 1997, Rose Marie Bravo as Burberry’s chief executive officer, a new management team to Burberry has brought a new look. The new boutique design, the new product key and distinctive advertising, so that the old Burberry brand new life.
Burberry shoot a group of commercials and posters. In one until today still regarded as a classic posters, Kate Moss dressed in wedding lattice, and the groom wearing a tuxedo lattice held a “lattice of England wedding,” wedding with all the guests were wearing Burberry Vlg child clothing, wedding all the appliances are also used as a decorative Burberry Vlg child. The posters are everywhere rave reviews, it is not only Burberry once again become a popular fashion brand, and let the brand is rapidly gaining the favor of consumers of all ages.
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